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Evanston Myers

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Rotolo — Fresh Pasta Food Truck Branding

Branding • Illustration • Menu Design • Poster Design

Rotolo is a fictional fresh pasta food truck concept inspired by authentic Italian flavors and daily-made food.

Overview

The goal was to create a brand that feels handmade, authentic, and easy to recognize. Every part of the system connects back to fresh pasta, Italian food culture, and a warm street-food experience.

Deliverables

  • Logo Design
  • Food Truck Wrap
  • Menu Design
  • Poster Design

Palette

#F2E6D2
#C05633
#687A4E
#3E2E22

Brand Applications

Logo System

Menu Design

Poster Design

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